What is the best way to reach your customer during the Customer Journey?

What is the best way to reach your customer during the Customer Journey?

Real-time communication for your introduction to „artificial intelligence.“

Your potential customer interacts with you via multiple touchpoints during the Customer Journey. Your goal should be to gather as much information as possible during the purchasing decision process in order to respond most effectively to your potential customers through any communication channel they choose. We offer you a solution for intelligently linking your touch points and establishing automated, rule-based communication with your customers and potential customers in real time.

Get in touch now to learn more.


Are you reaching your target audience through the right channels?

Are you reaching your target audience through the right channels?

Reach your customers and potential customers via all media and on all devices in the best possible way. The better you know your customers, the more targeted you can control marketing measures and make use of the right channels. After analysing your target group, we will be happy to support you in campaign planning and provide you with your desired target group data for campaigns in advance on the following channels: display/banners, mobile, mailing, e-mail and Facebook.

We would be happy to advise you.


What can you learn from your data?

What can you learn from your data?

Learn even more about your target group in addition to your existing information. Schober aCRM provides you with valuable yet classic target group analyses. It is only by understanding the psychological mindsets of your customers and prospective clients that you can best direct your marketing and product development. We, therefore, offer you important insights into attitudes and opinions in the digital world about your products and brand with Schober’s „Community Insights.“

Lets talk about the added value we can generate from your data.


How good is your data quality?

How good is your data quality?

„Get the basics right.“ Reliable master data is the basis for everything you do. Incomplete or incorrect addresses, customers who have long since moved or contact persons who no longer exist stress more than just the budget. With an updated and completed CRM master data record, you will be able to serve all your upcoming marketing activities.

Contact us now, to schedule a free Data Check.


What type of CRM Data do you have?

What type of CRM Data do you have?

Customers have an increasing number of touchpoints to a company. In addition to the customer data collected by field staff or call centres, customers also maintain their own data, for instance via web-based customer accounts. This data must be combined into one system and kept up-to-date. At the same time, complex business rules dictate which sources may update the data record. Only when all the data is correct can leads be automatically transferred to regional branches.

Tell us about the data sources you use.


Tech-Spezialist Eyeota kooperiert mit Schober

Die Schober Information Group und Eyeota, führender Anbieter für Zielgruppenmarketing, sind eine Partnerschaft eingegangen.
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Schober auf der dmexco

dmexco, 14.09. / 15.09.2016, Köln

Das Muss für die Branche ist die dmexco in Köln: Auch wir nutzen das nationale und internationale Digitalevent, um unsere neuesten Technologien & Targeting-Trends einem großen Fachpublikum zu präsentieren. Seien auch Sie dabei!
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In der realen Welt zu Hause

Ist die postalische Adresse im Marketing eigentlich noch wichtig – oder hat sie längst ausgedient? Das wollte ONEtoONE-Redakteurin Verena Jugel wissen und hat für den Themenschwerpunkt „Adressen“ ausgiebig recherchiert. Die Adresse ist demnach nach wie vor relevant, muss allerdings in einen anderen Bezug gesetzt werden, also noch vor einigen Jahren. „Im Ergebnis geht es also darum, wie die postalische Adresse als wichtiger Ankerpunkt mit allen weiteren stationären und digitalen Datenpunkten ergebniswirksam ergänzt wird; sie also in den relevanten Datenstrom eingeordnet und vor allem bewertet wird“, so Ulrich Schober, CEO der Schober Information Group. Warum Werbetreibende ihren Blick mehr für das große Ganze schärfen müssen, verrät der vollständige Beitrag in der ONEtoONE.

Diesen finden Sie hier oder in der aktuellen Ausgabe 07/16 vom 27. Juni 2016, S. 20-23, Autorin: Verena Jugel


91 Stunden bis zur Kaufentscheidung

intelliAd-Analyse gewährt Einblicke in das Online-Shopping-Verhalten der Deutschen
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Schober Information Group gehört zu den TOP 100

Ditzinger Unternehmen schafft es in Deutschlands Innovationselite / Ehrung durch TOP 100-Mentor Ranga Yogeshwar

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