Consumer addresses

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Consumer TargetBase

One of the most extensive B2C marketing databases in Germany – efficient targeting with a range of target audience potential

  • 40 million private addresses, each with numerous additional features on consumer behaviour, social demographics, structural and mail-order information as well as for any housing situation
  • Identify target audiences accurately: combine any number of different features
  • Always keep up-to-date: regular updates ensure accuracy and completeness as well as the topicality of your address information
  • The data for the B2C consumer addresses are sourced from our Partners and two of our own, unique surveys: from Germany’s largest household questionnaire, from the Lifestyle market analysis and consumer survey, and from the Schober detached house Evaluation

Your benefits

  • You tap into new customer and market potential: extensive database of addresses and information at a level of quality that is second to none
  • Valuable consumer target audience potential for efficient campaigns on new customer acquisition
  • Increased response rate as a result of a targeted customer approach and minimal waste thanks to tailored target audience definition based on variety, topicality and infinite combination possibilities
The Lifestyle market analysis and consumer survey

The ‘Lifestyle market analysis and consumer survey’ supplies information on personal consumer habits and tangible buying intentions based on 160 questions and 1,500 possible answers.

The Schober detached house evaluation

The Schober detached house evaluation covers more than 19 million buildings in Germany, which are personally evaluated on site according to nine criteria. Significant information regarding purchase power and consumer behaviour can be gained based on living situations.

Have we piqued your interest?

Select your personal potential target audience directly from our Address Shop – tailor-made and coordinated to suit your needs.

Would you like to improve your added customer value and enrich your own customer data with additional B2C information? You can arrange an appointment here.

Do you have questions?